Go back to:

  • All Articles
  • The Power of Masterminding

    Article written for the Mpower community


    The word ‘Masterminding’ was coined in 1925 by author Napoleon Hill and described in more detail in his 1937 book, Think and Grow Rich.

    The basic concept being – two or more people coming together in harmony to solve problems.

    Masterminding has been used over the years by some of the most successful individuals, from the giants of the past like Henry Ford, Thomas Edison to today’s entrepreneurial megastars like Bill Gates, to help grow their business and work on their personal development.

    In essence a mastermind is a peer-mentoring group of individuals who meet on a regular basis (in-person or virtually) to support each other to work to their highest potential and hold each other accountable. They tackle challenges and problems together. They lean on each other, give advice, share connections and even do business with each other.

    Mpower is unique in that it’s a masterminding group specifically for mums in business, which means that in addition to all the benefits of masterminding you will have the support from women who understand you and your situation very clearly.

    Being part of a mastermind group is like adding rocket fuel to your business and life, here are the reasons why…

    1. Depending on the size of your mastermind group, you will have typically around 6 people all focused on your challenge or business. Each member of the group will have different insights, different perspectives and different skill sets. The blending of different backgrounds, skills and knowledge creates a fantastic environment for you to learn and expand. It can also produce the most amazing hot house of ideas; Imagine trying to come up for the title of your new book, now imagine 6 other people brainstorming ideas and concepts on your behalf, you would pay good money for that kind of creativity.
    2. You will have a deep sense of belonging. Being an entrepreneur and running your own business can be a lonely path. Working long hours and having to be a ‘jack of all trades’ can wear a bit thin, even when you are passionate about your work. Balancing your business and your family can be tricky. Knowing that there is a group that totally ‘gets’ you, that understands the challenges you are facing and with all probability has been there too, can be very comforting.
    3. Your network will expand exponentially. Whereas networking can give you lots of acquaintances, the deeper connections of a mastermind mean that you and your fellow master minders will also be more likely to recommend each other to their extended networks.
    4. Your fellow master minders will become your sisterhood. They will be there for you, if you hit a slump or a block they will become your cheerleaders, willing you on, from the sidelines. You will have a group of fellow mums in business who believe in you whole-heartedly. They will also be honest with you and give you unbiased feedback, something that well-meaning friends don’t always do. Celebrating success big and small is all the sweeter with your sisters.
    5. You will move forward at a faster pace with the accountability that you experience in your group. If you commit to taking action in front of your peers you will find it hard to avoid following through, and letting them down.
    6. Finally there is the well-known concept that you grow to match those around you. You up your game to the level around you. Jim Rohn, author and motivational speaker, tells us that we are the average of the five people we spend the most time with. If someone in your group announces that they are hosting a telesummit or a ‘live’ event, you will be inspired to think, “If they can do it, so can I”


    What I love about being an Mpower facilitator is seeing the magic occur; watching women blossom in confidence and expertise over the months.

    I have seen a woman stifled and confused by social media transformed by her time in the ‘hot seat’ and returning to her passionate self, excited to follow through with the ideas she had received.

    I have seen tears of joy and eureka moments.

    I have seen frowns replaced by smiles as these incredible women gain clarity and find the determination to continue on their journeys.

    Being a mum in business is an intrepid path, certainly not for the faint hearted, but with an Mpower group behind you it is not only easier, but it’s a lot of fun too.

    Emily xx

    Leave a Reply

    Your email address will not be published. Required fields are marked *